This Privacy Notice describes how HIIT Fitness, Pte. Ltd. (collectively, “SUMHIIT,” “we,” “us,” or “our”) collects, uses, shares, and protects personal information. This Privacy Notice also tells you about your rights and choices with respect to your personal information, and how you can reach us to get answers to your questions.
This Privacy Notice covers our activities throughout the world. We may host the sites or information within the apps on servers located within these countries or in any other country we, our service providers, or our service providers’ vendors maintain facilities, including the United States. This means that your personal information may be stored on servers located within any country where there are SUMHIIT Fitness locations. The locations of our servers may change from time-to-time. Further, our franchisees may maintain individual websites in the country or territory they service.
Privacy requirements and treatment of personal information varies from country to country. To meet these requirements, we have included certain “Country-Specific Privacy Notices” as part of this Privacy Notice. You may locate the Country-Specific Privacy Notices on the respective websites for each country by clicking on the links below:
You can jump to particular topics by going to the headings below:
We collect information about you in a variety of ways depending on how you interact with us and our websites, mobile applications, products, and services, including:
The following provides examples of the type of information that we collect in a variety of contexts and how we use that information.
When you create an account or register for our services, we collect your name, contact information (such as your email address, and phone number), profile username and password. We also collect information relating to the actions that you perform while logged into your account.
We have a legitimate interest in providing account related functionalities to our users.
We use cookies and similar tracking technologies, such as web beacons (also known as clear GIFs) to collect certain information when you visit our websites or interact with our emails. “Cookies” are small pieces of information that a website sends to a computer’s hard drive while a website is viewed. You may adjust your cookie settings as you deem necessary.
We have a legitimate interest in making our website operate efficiently.
We may place tracking technology on our website that collects analytics, records how you interact with our website, or allows us to participate in behavior-based advertising. This means that a third party uses technology (e.g., a cookie) to collect information about your use of our website so that they can report analytics to us or provide advertising about products and services tailored to your interests. That third party might also collect information over time and across different websites in order to serve advertisements on our website or other websites. See our Cookie Settings for more information.
Where required by law, we base the use of third-party cookies upon consent.
We collect personal information, such as your age or location.
Where required by law, we base the use of third-party cookies upon consent.
When you use one of our mobile applications we collect your location from the GPS, Wi-Fi, and/or cellular technology in your device to determine your location and your distance from a location which offers our services.
We have a legitimate interest in understanding our users and providing tailored services. In some contexts, our use is also based upon your consent to provide us with geo location information.
If you contact us, we will collect your name and contact information (such as email address), as well as any other content that you send to us, in order to reply.
We have a legitimate interest in receiving, and acting upon, your feedback or issues.
When you sign up for one of our mailing lists, we collect your email address or postal address (as applicable).
We share information about our products and services with individuals that consent to receive such information, where required by law. We also have a legitimate interest in sharing information about our products or services.
We collect information from your mobile device such as unique identifying information broadcast from your device when visiting our website or when visiting one of our locations.
We have a legitimate interest in identifying unique visitors, and in understanding how users interact with us on their mobile devices.
We collect information through integrations with Apple Health™ and/or Google Fit™, to allow us to personalize your app experience, to allow our coaches to measure your progress and adjust programming, and for other related uses.
We base mobile application integrations upon consent.
We collect your name, mailing address, billing address, email address, phone number, and credit card number when you make a purchase, using a third-party payment processing vendor.
We use your information to perform our contract to provide you with products or services.
We collect information that you provide as part of a co-branded promotion with another company.
We have a legitimate interest in fulfilling our promotions.
If you are a prospective employee, we may collect detailed information such as your first name, surname, email address, phone number, address, and related information to evaluate your qualifications for employment. This may include, among other things, the last four digits of your NRIC. Providing this information is required to be considered for employment.
In some contexts, we are required by law to collect information about potential employees or applicants. We also have a legitimate interest in using your information to have efficient staffing and work force operations.
If you are a prospective franchisee, we may collect detailed information such as your first name, last name, email address, phone number, address, and general financial information such as liquidity and assets, to evaluate your qualifications for an affiliates franchise.
We have a legitimate interest in evaluating potential franchisees.
In certain situations where a serious public health threat has been identified (e.g., Covid-19), we may collect information from employees, guests, and other individuals accessing our facilities. This may include medical and health information, such as body temperature, symptoms, and underlying health conditions.
We have a legitimate interest in protecting the health and safety of our employees and guests. In some jurisdictions we may be required by law, regulation, or governmental order to collect and retain information related to issues of public health and safety. We have a legitimate interest in complying with the laws in the jurisdictions in which we operate.
When you participate in a survey, we collect information that you provide through the survey. If the survey is provided by a third-party service provider, the third party’s Privacy Notice applies to the collection, use, and disclosure of your information.
We have a legitimate interest in understanding your opinions, and collecting information relevant to our organization.
When you participate in a sweepstakes, contest, or other promotional activity, we collect information about you which includes contact information to notify you if you are selected.
We have a legitimate interest in operating our sweepstakes, contests, and other promotional activities. In some contexts, we are also required by law to collect information about those that enter into our sweepstakes, and we have a legitimate interest in complying with those laws.
We use technology to monitor how you interact with our website. This may include which links you click on, or information that you type into our online forms. This may also include information about your device or browser.
We have a legitimate interest in understanding how you interact with our website to better improve it, and to understand your preferences and interests in order to select offerings that you might find most useful. We also have a legitimate interest in detecting and preventing fraud.
When you visit our website, we automatically collect certain information, including your browser type, operating system, Internet Protocol (IP) address (a number that is automatically assigned to a computer when the internet is used), domain name, click-activity, referring website, and/or a date/time stamp for visitors.
We have a legitimate interest in monitoring our networks and the visitors to our websites. Among other things, it helps us understand which of our services is the most popular.
Please note, some of the information described above is mandatory for the performance of certain services, and if not provided, you may not be able to utilize or participate in some of our online services or features.
In addition to the purposes and uses described above, we use information in the following ways:
Although the sections above describe our primary purpose in collecting your information, in many situations we have more than one purpose. For example, if you complete an online purchase, we may collect your information to perform our contract with you, but we also collect your information as we have a legitimate interest in maintaining your information after your transaction is complete so that we can quickly and easily respond to any questions about your order. As a result, our collection and processing of your information is based in different contexts upon your consent, our need to perform a contract, our obligations under law, and/or our legitimate interest in conducting our business.
To the extent we maintain and use personal information in a deidentified form, we will not attempt to reidentify the information, except for the purpose of determining whether our deidentification processes satisfy our legal obligations.
In addition to the specific situations discussed elsewhere in this Privacy Notice, we may disclose personal information in the following situations:
Some jurisdictions give you a right to make the following choices regarding your personal information:
If you have registered your Singapore contact numbers with the Do Not Call Registry (“Registry”) and wish to withhold or withdraw your consent in respect of receiving telephone calls and/or SMS, you agree to notify us of such registration as soon as practicable. You further agree to indemnify us against any financial penalties imposed by the Personal Data Protection Commissioner or any court of law in Singapore as a direct or indirect result of your failure to inform us of your registration with the Registry.
Please note, not all of the rights described above are absolute, and they do not apply in all circumstances. In some cases, we may limit or deny your request because the law permits or requires us to do so, or if we are unable to adequately verify your identity. We will not discriminate against individuals who exercise their privacy rights under applicable law.
Submitting Requests
You may exercise the rights described by contacting us as indicated in the “Contact Information” section below. If we refuse to honor a request, you may appeal our refusal by contacting us with the subject line “Appeal.”
Note that, as required by law, we will require you to prove your identity. We may verify your identity by phone call or email. Depending on your request, we will ask for information such as your name, email address, telephone number and studio location. Following a request, we will use reasonable efforts to supply, correct or delete personal information about you in our files.
Authorized Agents
In some circumstances, you may designate an authorized agent to submit requests to exercise certain privacy rights on your behalf. If you are an authorized agent submitting a request on behalf of an individual, you must submit documentation by email proving that you appointed an agent who may act on your behalf.
No method of transmission over the internet, or method of electronic storage, is fully secure. While we use reasonable efforts to protect your personal information from unauthorized access, use, or disclosure, we cannot guarantee the security of your personal information. In the event that we are required by law to inform you of a breach to your personal information we may notify you electronically, in writing, or by telephone, if permitted to do so by law.
Some of our websites and mobile applications permit you to create an account. When you are allowed to do so, you will be prompted to create a password. You are responsible for maintaining the confidentiality of your password, and you are responsible for any access to or use of your account by someone else that has obtained your password, whether or not such access or use has been authorized by you. You should notify us of any unauthorized use of your password or account.
We retain your personal information for only as long as necessary to fulfil the purposes outlined in this Privacy Notice, including for the purposes of satisfying any legal, accounting, or reporting requirements, unless a longer retention period is required or permitted by law. To determine the appropriate retention period for personal information, we consider the amount, nature, and sensitivity of the information, the potential risk of harm from unauthorized use or disclosure of the information, the purposes for which we obtained the information and whether we can achieve those purposes through other means, as well as applicable legal requirements.
As a master franchisee, we transmit information to our master franchisor, other franchisees, third parties (including contractors) and between and among our affiliates. As a result, your information may be processed in a foreign country where privacy laws may be less stringent than the laws in your country. Nonetheless, where possible we take steps to treat personal information using the same privacy principles that apply pursuant to the law of the country in which we first received your information. By submitting your personal information to us you agree to the transfer, storage, and processing of your information in a country other than your country of residence including, but not necessarily limited to, the United States.
For your convenience, we may provide links to websites and other third-party content or services that we do not own or operate. The websites and third-party content to which we link may have separate privacy notices or policies. Please note, we have no control over the privacy practices websites, or services that we do not own. We encourage you to review the privacy policies of any third-party website or application for details about such third party’s privacy practices.
Our Privacy Notice includes an “effective” and “last updated” date. The effective date refers to the date that the current version took effect. The last updated date refers to the date that the current version was last substantively modified.
Our websites and online services are not intended for children under the age of 13 and we do not knowingly collect personal information from children under age 16, without parental consent. Children under the age of 13 should not provide their personal information to us.
If you have any questions, comments, or complaints concerning our privacy practices, or if you need to access this Privacy Notice in an alternative format due to having a disability, please contact our Data Privacy Officer at the appropriate address below. We will attempt to respond to your requests and to provide you with additional privacy-related information within 30 days.
HIIT Fitness Asia Pte. Ltd.
18 Ah Hood Road, #11-52 Hiap Hoe Building SG 329983
Contact No. : +65 8831 6019
Email Address : marketing@sumhiit.sg
Attention : SUMHIIT DPO